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The Katapult team launched a series of ready to go themed attractions as part of our presence at LeisurUp at MAPIC 2023 in Cannes, France.
Using our expertise, powered by 20 years industry experience, we have created four brand new themed attractions, ready to go. Designed to generate footfall and revenue for investors, operators and real estate owners, these attractions are ready to implement into any new or existing spaces, with headline financial and design information for interested parties.
Ferrari Experiences
Working closely with Ferrari and ride designer Simworx, we have created a new indoor entertainment destination design featuring immersive simulator rides, an esports hub and themed dining experiences.
Ferrari fans and enthusiasts can connect physically with the luxury, glamour and excitement of the Ferrari brand. The frictionless, connected guest experience is designed to seamlessly integrate the cutting edge simulator rides, creating a scalable experience designed to give the memorable ‘Ferrari Experience’ for every guest who visits.
The World of Aardman
The World of Aardman is a hands-on, fun visitor attraction concept that aims to empower creative talent in every guest - suitable for pre-existing retail mall units and indoor destinations.
The main features of the destination include a studio experience, experiential retail, themed cafe and interactive elements across the space to keep guests engaged and entertained. Designed to suit pre-existing retail mall units and indoor destinations, the attraction also has the ability to showcase exclusive seasonal activities and product launches, as well as tying in with promotional activities as part of Aardman’s studio slate.
New IP experiences
We were delighted to exclusively launch two new IP experiences to our ready to go attractions. For more information on these confidential opportunities, request a meeting with our team.
How we work
Katapult is well versed with working with industry partners to design and deliver
themed attractions that wow guests. With successful working relationships with
many IP owners, themed attraction build, AV, media and attraction operators, we are ready to work with you to implement our ready to go attractions.
STEP ONE
INSIGHTS & STRATEGY
We work with your team and industry partners to ensure the experience is feasible for you and has the right traction in your market, before you commit to investing in the project.
STEP TWO
DESIGN
Following site identification, our design team will work to retrofit the attraction concept into both your spatial dimensions and budget. This stage can include 3D
visuals providing you with a glimpse of what the attraction will look like ahead of build.
STEP THREE
EXECUTIVE PRODUCTION
We will work with you and industry build and operator partners to ensure every detail and design decision is capably managed. We provide on-site art direction and vendor management to achieve a quality attraction open on time and to budget.
About LeisurUp at MAPIC 2023
We were delighted to be hosted on the Experience UK stand at MAPIC. Our team, featuring Co-Founder and CEO Dawn Foote, and, Insights Director Robbie Jones, also attended the Opening Reception and Themed Entertainment Association Mixer Event. If you missed us at the event, arrange a 30-minute virtual call with our team.
