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FERRARI EXPERIENCE
Working in collaboration with Ferrari and Simworx, we have created a media-based midway attraction that includes immersive simulator rides, an esports hub and exclusive themed dining experience.
The Ferrari Experience concept is a completely new way for fans and enthusiasts of the brand to interact and connect to the luxury, glamour and excitement of the Ferrari brand.
PROJECT PARTNERS
DESIGN
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RIDES
IP
Speak to us about build and operator partners.
DETAILS
TYPE
Indoor entertainment destination
SIZE
Varies.
FOOTFALL
500,000 per annum
CAPEX
£15 million+
REGIONS
UK, Europe, Asia and North America
HOW WE WORK
Katapult is well versed in working with industry partners to design and deliver themed attractions that wow guests. With successful working relationships with many IP owners, themed attraction build, AV, media and attraction operators, we are ready to work with you to implement our ready to go attractions.
STEP 1
INSIGHTS & STRATEGY
We work with your team and industry partners to ensure the experience is feasible for you and has the right traction in your market, before you commit to investing in the project.
STEP 2
DESIGN
Following site identification, our design team will work to retrofit the attraction concept into both your spatial dimensions and budget. This stage can include 3D visuals providing you with a glimpse of what the attraction will look like ahead of build.
STEP 3
EXECUTIVE PRODUCTION
We will work with you and industry build and operator partners to ensure every detail and design decision is capably managed. We provide on-site art direction and vendor management to achieve a quality attraction open on time to budget.
REQUEST DETAILS
For more information on The Ferrari Experience, including more details on the design and operations, submit your details on the form.
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