International themed attractions specialists Katapult, have launched a free-to-download Insights Report dedicated to the visitor attractions market in the UK & Ireland. The UK leisure market is primed for a wave of both consumer demand and investment, but is now the time for UK and Irish visitor attractions to invest?
A return from post-Covid restrictions has once again lit an ambition in consumers to experience once more. While the cost-of-living crisis is squeezing disposable incomes, there is opportunity for UK visitor attractions in the current climate. Staycations have never been so popular, meaning visitor attractions and family resorts are investing heavily in their offer to engage audiences and entice greater revenues over the short, medium and long term.
The leisure market is set to grow by 11.5% CGR by 2025
Shopping centres are now competing with out-of-town to be the best leisure destination
70% of Brits now prefer taking holidays in the UK, instead of overseas
Consumers are financially worse off in 2022, but still have huge appetite for experiences
Future UK attractions are set to heighten guest demand for quality
The free insights report is suitable for theme parks, farm parks, family entertainment centres, museums, heritage attractions, retail, dining and pop-up experiences. Included in the report:
Robbie Jones is Insights Analyst Lead at Katapult. He works on providing data-driven audience and market trends, as well as operational insights, to assist the client and design team in creating immersive, commercially-successful experiences. Robbie has over 10 years’ experience in the leisure and tourism industry and has worked with iconic brands, theme parks, family entertainment centres, museums and visitor attractions around the world. He is a dedicated Board Member of his local art and cinema centre, Derby QUAD.
We create and design themed attractions that amaze and engage visitors globally. Our work is enjoyed by 50 million visitors, at 81 attractions, in 18 different countries, every year. As well as increasing guest experience, we thrive on helping you generate more income, more fans and bring the vision for your attraction to life.
Also featured in the report
Forecast leisure investment
Impact of brands and IPs
Adult entertainment offers
Full weekend resorts
Giga project investment
Leisure spend analysis
Repeat visit analysis
Opportunities for growth
To gain analysis of the global leisure industry, key changes in local market and competition, consumer trends driving new behaviour and industry opportunity and threats, download the full report today.