Trusted by the world-leading
From First Insight to Final Production
Great theme parks aren't just built on good ideas, they are built on deep insights and seamless execution. At Katapult, we bridge the gap between strategic vision and physical reality.
We don't just hand over a concept deck and walk away; we can stay with you from the initial feasibility and guest psychology analysis, through rigorous masterplanning and design, all the way to boots-on-the-ground creative production support.
As a certified B-Corp, our people-first approach balances commercial clarity with jaw-dropping creativity.
Whether we are transforming a globally recognised IP into an immersive landscape or crafting a brand-new original universe, we always design with both the guest and the operational team in mind.
Our goal is simple, to create wow together.
How we bring your park to life
Our proven people-first approach means we design original, insightful and story-driven experiences. We aim to amaze and deliver experiences that truly fire the imagination.
Insights
Before a sketch is drawn, we combine our unique guest research and feasibility expertise to set the strategic vision.
Feasibility report
Market and trends reports
Audience insights
Guest experience audit
Design
Our team handles the entire lifecycle of design, from initial ideation and concepts, through to design development.
Masterplanning
Story
Concept design
Design development
Production
Our in-house creative production team handles the high-stakes transition from design files to physical opening.
Production support
Creative direction
Turnkey production
Vendor and budget management
Theme Parks 2035
The Future of Themed Attractions
The next decade of themed entertainment will belong to destinations that master the rare alchemy of bold creative ambition, profound human connection, and commercial success.
Access the playbook to see how we fuse guest insights, considered masterplanning, inspiring designs and creative production to secure long-term asset resilience for our clients.
Key topics inside
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Psychology of tomorrow's guests
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Transforming parks into destinations
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Social and enivromental compliance
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Creating new, awe-inspiring stories
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Protecting and expanding IPs
Our work in action
Rebuild The World
LEGOLAND® Parks
We worked with Merlin Entertainments and 8 LEGOLAND® Parks worldwide to introduce a new experience.
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Pirate Cove
Theme park masterplan
A Pirate-themed land designed to show the world our expertise, experience and imagination.
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Gigantosaurus Land
ROARR! Theme Park
Concepts for a brand new four-acre theme park expansion, featuring rides, play areas and themed dining.