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How Technology Is Transforming Visitor Attractions

Around the world, attractions are constantly evolving and pushing the boundaries with modern state of the art technology. Not only to incorporate the latest and greatest attraction engineering systems, but to also help transport the guest into the fully immersive worlds and storylines of their favourite characters and intellectual properties. Leaving that very same guest with memories lasting a lifetime.

[Announcement] Helping Hands Project Partners 2019

International guest experience design agency Katapult, announce the winner of their Helping Hands Project competition 2019.

[Retailtainment 2019] Sell emotions, not clothes

A recent research report by Alton Towers has suggested that Brexit fears will increase the spending by Brits on leisure activities. Brits will cut down on costs elsewhere, to prioritise spending quality time with loved ones.

What Might Will Happen In Leisure And Retail In 2019

Trends are normally forecasts by those not quite in the know. So deep routed in the leisure and retail industries, we know these things are going to happen in 2019. Feast on our expertise and insight...

Google Pix great guest experience to launch new phone

Google have become world beaters on two counts, we think of them as the hottest names in software and technology, but we also think of them as creators of amazing spaces. Who wants to work in the Google offices? *All hands raise*

[FROM GOOD TO GREAT] Derby Museums goes retro with a 1980s style arcade

Earlier this year we told you about a whole new audience that is being created in the heritage sector, through the invention of Museum Lates. In our own city, Derby, the local library is adopting this culture. For one weekend only Derby Library became a 1980s style arcade.

The Best Guest Experience Trends of 2018

Hindsight is a wonderful thing, and never more so than when we are trendspotting! We’ve taken a look back over the year of guest experience design and have hand-picked our top trends of 2018.

10 of the best interactive museum exhibitions

Museums, heritage centres and even art galleries understand the importance of an interactive experience - they help educate, increases dwell time and make for a more enjoyable experience for your guests.

[IAAPA IAE18] The Big Themes

This year saw the biggest IAPPA IAE show ever. It was truly enormous, both in size and in ambition. As always Katapult were in the thick of it and in this blog we will give you some of our highlights on the big themes at the show.

[IAAPA IAE18] What the inspirational women leaders of Disney have to share

I attended a session at IAAPA's IAE in Orlando today that delivered on the inspiration promised in the session title "Inspiring Women of Disney Parks". What was odd (and refreshing) is that Micky & Minnie didn't get a look in. Apart from a very few brief references to the parks and characters, these women simply talked about being leaders.

Experiences will drive footfall in shopping centres, not brands

The BBC broke the story of "shopping centres in crisis" on the 1st November - maybe publishing a day before, on Halloween, would have been more apt. Experts say, "the demise of "major anchor stores" such as BHS and Toys R Us and the rise of online shopping has caused a downward spiral." So what should shopping centres do to maintain and increase footfall?

How to terrify four generations of Halloween fans

Being scared is a human instinct, built into our DNA and altered by the things we are exposed to. We’ve taken a look at the four main generations of fearful fans and how their personal life and exposure to spooky stuff affects the types of Halloween events they’re looking to attend…

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Katapult Ltd
28 Ashbourne Road, Derby DE22 3AD, UK

+44 (0)1332 294 416