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The Confusing World of MarTech in the leisure industry

The Confusing World Of MarTech In The Leisure Sector

The sheer amount of Martech or 'marketing technology' solutions has exploded. Robbie Jones took a trip to the Technology For Marketing Expo in London and highlighted just how confusing the market has become since the arrival of new MarTech solutions,

‘Grandfluencers’ – The new digital trend hitting the leisure industry

There's a new term to look out for in the leisure industry - Grandfluencers. But what are they, and what impact do they have?

Katapult Cartoon Network Themed Attraction Kuwait

Katapult to Design Cartoon Network Themed Attraction In Kuwait

Katapult, the UK-based guest experience agency, is set to collaborate with Turner’s Cartoon Network and leisure and entertainment group, Future Kid, on a themed attraction in Kuwait, Middle East.

Bompas & Parr SCOOP great Guest Experience

Katapult found the guest experience to be at the heart of Bompas & Parr's SCOOP: A Wonderful Ice Cream World at British Museum of food. From historical ice cream to futuristic freezes.

The future of 3D is here : the release of real-time ray-traced rendering and what this means

With the release of the Nvidia GeForce RTX 2080 we take a look at how 3D designers have been creating CGI graphics up to this point, and what the new technology could mean in the future.

Katapult blog how authenticity sells lessons from the canoe man header

How authenticity sells: Lessons from The Canoe Man

We talk a lot about experience here at Katapult. Research shows that people are spending more time and money on experiential activities and less on actual stuff, we even have a name for this new phenomena The Experience Economy. People value quality time, from LARPing to family days out, chilling in the countryside to riding the latest roller coasters. Whatever the format the experience has to be authentic.

Katapult become TEA members

Katapult enhance their worldwide creative credentials with TEA membership

Katapult, the leading leisure & attractions design agency, are proud to announce that they have become members of the TEA.

GUEST EXPERIENCE 101: Part Three – The Post-Visit

At Katapult, we create guest experiences that wow. You need a great guest experience, and we can help. In this series of three blogs, we’re exploring our three key stages for creating a great and memorable visitor experience. In the final blog of the series, we’re exploring how a well thought out "post-visit" experience can set you apart from the competition.

Brand becomes Experience: The big three challenges & solves to creating stand-out guest experience

I often smell fear in the air when I talk to marketers about guest experience. Why is that? What are the big blocks you need to overcome to create an amazing, commercial and unique guest experience for your brand?

GUEST EXPERIENCE 101 – Part Two: During The Visit

Looking to create guest experiences with the wow factor? Here at Katapult, we are experts in all things Guest Experience. We explore our three key stages for creating a great and memorable experience for your visitors. Today we’re exploring everyone’s favourite stage… during the visit.

GUEST EXPERIENCE 101: Part One – The Pre-Visit

What is Guest Experience? I’m glad you asked. Most people assume that the customer experience starts and ends on the day of the visit. They walk through the doors, they experience the attraction/ exhibition/ pop up event and then leave. Experience over. Well, here at Katapult, we know it can be so much more...

Merlin Entertainment appoint Katapult for LEGOLAND Discovery Centres Event Experiences

Katapult have been appointed by Merlin Entertainments Plc to work with them on the concept development, design and production of event kits for LEGOLAND® Discovery Centres at their global locations across Europe, USA, Canada, Asia and Australia.

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