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What we learnt at BALPPA Summer Conference 2019

A week of sunshine greeted us in Portsmouth for the BALPPA Summer Conference 2019. What did we learn when we experienced the best attractions in the area?

How to create an Instagram worthy venue

Being Instagrammable is now a big deal for themed attractions, location-based entertainment, retail and hospitality. But how do you go about it?

How to increase theme park revenue through F&B

Consumer expectations of F&B (food and beverage) outlets have seen a huge shift. From high-street casual dining and quick service restaurants in theme parks to street food markets across the country - as consumers, we want more than just the food on our plates to inspire us.

Wild Imagination – Designing for a nature & heritage location

Now that The Whistlestop cafe is open, welcoming people through its doors, I’ve had time to reflect on what knowledge I’ve gained from being the creative lead on the project and the learnings that I’ll take forward in future.

Living in a Galaxy Far, Far Away: A Guest Experience Designer’s Guide

Anyone who knows me will know that I'm a big Star Wars fan, beginning at the age of seven when I saw my first Star Wars (a rescreening of The Empire Strikes Back). Therefore, I'm sure it comes as no surprise that I'm excited about the much-anticipated opening of Star Wars: Galaxy's Edge at Walt Disneyland (also at Disney World Resort in August).

A love letter to low-tech interactives

Digital doesn’t always mean better. And low tech doesn't have to mean boring!

Tips on design and install for a listed building

Whether you’re trying to clear wildlife from a historic site, or trying to invite it in, here are some considerations to bear in mind when embarking on your own restoration project.

Are museums ready to push to create more engaging visitor destinations?

The hum and buzz at the Museums and Heritage Show in London this week (15th -16th April 2019) was a testament to an industry in evolution. So, what is changing?

The rise of ‘eatertainment’ and inspirational examples to try

The underground trend for ‘eatertainment’ in creative and hungry cities has reached the surface. Pushed up by an Instagram generation obsessed with foodie photos and a desire for multi-sensory immersion, the trend of ‘eatertainment’ is gathering pace quickly.

From day-trip to vacation destination: The rise of theme park resorts

While theme parks continue to work hard to increase footfall, naturally, park owners have realised that to increase revenue they have to keep guests there for longer. A simple equation but not so simple to execute.

How much are theme park guests willing to spend?

We’ve taken a look at the latest statistics revealed by IAAPA to see what theme parks guests are currently spending.

Dubai; Dynamism, DEALs and Destinations

Our recent trip to Dubai unleashed a whole host of experiences. Our visits to the Middle East are always intriguing - things move so fast in the region. So, here’s the lowdown on what caught our attention last week at the Dubai Entertainment Amusement & Leisure Exhibition (or DEAL for short).

themed attraction &
experience design

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