Join the Katapult team and special guest, Matt Clarkson from Simworx, as they delve into the world of horror attractions, exploring the thrill, technology and art of storytelling.

Generation Z and Alpha will be the topic of discussion at IAAPA Europe this year, hosted by international themed attraction designers, Katapult.

We've delved into the mind's and heart's of global theme park visitors to understand what turns their magical day into a day to forget, starting in ascending order.