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Our Story

How five university friends kickstarted 25 years of creating
unforgettable experiences

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Katapult began in the late 1990s, when five university friends came together at the heart of the Midlands’ live music scene.

Dawn, Phil, Tony, Leon and Cal.

As a creative collective, we worked across drum & bass, house, and hip-hop nights as designers, VJs, DJs, and event producers, building a reputation for creating memorable experiences.

What started in clubs, venues, and underground spaces quickly became something bigger - a shared vision built on creativity, collaboration, and a desire to do things differently.

The beginning

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"It was our playground.  Our chance to mix creative passion and live music."

Dawn Foote
Co-Founder & CEO

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Momentum

In 2001, we turned that creative momentum into Katapult - formally launching as a design studio founded on curiosity, fuelled by creative innovation, and boldly shaped by our values.

From these early beginnings, our collective continued to grow, bringing together like-minded collaborators with diverse skills and perspectives.

As the world transitioned from analogue to digital, so did we - always focussed on creating memorable experiences and maintaining strong connections
to our local community.

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"We were pushing boundaries and that really fuelled our energy early on."

Phil Higgins
Co-Founder & Chief Creative Officer

From our roots across music, education and marketing, we built a reputation for challenging convention and disrupting the expected.

 

In our early years, this approach was recognised with the Shell LiveWIRE Entrepreneur of the Year Award and the award of a Princes Trust grant. From there, we went from strength to strength. Here's Dawn talking about that award win in 2002.

Recognition

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Focus

By 2007, our work in the leisure sector was gaining real momentum. The expertise we had developed in crafting experiences, understanding brands, and thinking beyond the obvious helped us find a new focus.
 
We began delivering themed entertainment attractions around the world — creating experiences that bring people together in extraordinary ways.

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Growth

Heading into the 2020s, our team continued to grow in experience and skillset to meet the new desires of clients and guests in a burgeoning leisure industry.

As well as becoming the world's first B Corp Certified attraction design company, both attractions and brands were now seeking out our expertise to bring new experiences to life.

Our Co-Founders, Dawn and Phil, stepped into board-level positions for the first time at internationally recognised trade associations.

 

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Today

Co-Founders Dawn Foote and Phil Higgins continue to lead Katapult in creating unforgettable experiences.
 
Our work continues to entertain over 95 million guests at 120 different attractions across 26 countries, every year. But, our story goes beyond just our work.
 
We remain people-first, values-driven creative collaborators, using our business as a force for good.

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