Guest Experience Strategy

Your future visitor attraction

Visitor attractions are always developing and evolving to meet guest needs and commercial KPIs, but understanding your long-term vision can help unlock new opportunities and plan ahead your investment.

Our Guest Experience Strategy is the ideal spring board for your subsequent plans, investments and design & build briefs. We will focus your visitor attraction on the next 5-10 years, and discover the plans and improvements that can be made to the narrative, brand, guest experience, commercials and operations.

Make clear decisions

Our guest experience strategy has enabled our clients, and will enable you, to make clear decision on:

• What the unique narrative of the experience is
• Market positioning and marketing strategy
• Improving the attraction’s guest experience
• Resolving operational constraints and issues
• Prioritising the most important design and build briefs
• How best to improve alignment throughout the business

Long-term vision starts now

Get started with our Guest Experience strategy to see how we can turn your long-term vision into an actionable reality.

We’ve worked with family entertainment centres, heritage attractions, franchise brands, operators, sports and touring attractions to create their long-term guest experience strategy. Speak to the Katapult team today to find out more.