Insights

Katapult Launches Free Insights Report For UK & Ireland Visitor Attractions

International themed attractions specialists Katapult, have launched a free-to-download Insights Report dedicated to the visitor attractions market in the UK & Ireland. The UK leisure market is primed for a wave of both consumer demand and investment, but is now the time for UK and Irish visitor attractions to invest?

Current market

A return from post-Covid restrictions has once again lit an ambition in consumers to experience once more. While the cost-of-living crisis is squeezing disposable incomes, there is opportunity for UK visitor attractions in the current climate. Staycations have never been so popular, meaning visitor attractions and family resorts are investing heavily in their offer to engage audiences and entice greater revenues over the short, medium and long term.

Key facts

  • The leisure market is set to grow by 11.5% CGR by 2025
  • Shopping centres are now competing with out-of-town to be the best leisure destination
  • 70% of Brits now prefer taking holidays in the UK, instead of overseas
  • Consumers are financially worse off in 2022, but still have huge appetite for experiences
  • Future UK attractions are set to heighten guest demand for quality

What’s inside

The free insights report is suitable for theme parks, farm parks, family entertainment centres, museums, heritage attractions, retail, dining and pop-up experiences. Included in the report:

The author

Robbie Jones is Insights Analyst Lead at Katapult. He works on providing data-driven audience and market trends, as well as operational insights, to assist the client and design team in creating immersive, commercially-successful experiences. Robbie has over 10 years’ experience in the leisure and tourism industry and has worked with iconic brands, theme parks, family entertainment centres, museums and visitor attractions around the world. He is a dedicated Board Member of his local art and cinema centre, Derby QUAD.

About Katapult

We create and design themed attractions that amaze and engage visitors globally. Our work is enjoyed by 50 million visitors, at 81 attractions, in 18 different countries, every year. As well as increasing guest experience, we thrive on helping you generate more income, more fans and bring the vision for your attraction to life.

Also featured in the report

  • Forecast leisure investment
  • Impact of brands and IPs
  • Adult entertainment offers
  • Family parks
  • Full weekend resorts
  • Giga project investment
  • Leisure spend analysis
  • Staycation market
  • Repeat visit analysis
  • Opportunities for growth

To gain analysis of the global leisure industry, key changes in local market and competition, consumer trends driving new behaviour and industry opportunity and threats, download the full report today by visiting our download page.

Robbie
Jones

Insights Analyst Lead at Katapult. He works on providing data-driven audience and market trends, as well as operational insights, to assist the client and design team in creating immersive, commercially-successful experiences. Robbie has over 10 years' experience in the leisure and tourism industry and has worked with iconic brands, theme parks, family entertainment centres, museums and visitor attractions around the world.