Katapult design themed attractions and experiences that amaze and engage visitors globally. Our work is enjoyed by over 50 million visitors, at 81 theme parks, in 18 different countries, every year.

With that kind of experience, we know that one of the most challenging aspects of running a themed attraction is leveraging extra spend from your guests.

How have we done it for our clients? Let’s take a look at some ways we have increased revenue in themed food & beverage and retail:

Thomas Land – Drayton Manor

We worked closely with Drayton Manor Park and Thomas & Friends IP owners, Mattel, to create a kid-centric, immersive retail guest experience.

Cbeebies Land – Alton Towers

Alton Towers wanted to elevate their photo opportunity at the Cbeebies Land zone. We created a themed photo studio for guests to have their photo taken in a replica of the CBeebies TV studios.

Whistlestop Cafe – Derbyshire Wildlife Trust

Derbyshire Wildlife Trust wanted to transform former railway station for two ket reasons They wanted a place that inspired people to connect with nature in its own unique way, and provide a revenue stream for their charity.

If you wanted some extra tips on how you can enhance the experience for your guests, and ultimately enhance their spend, explore our blogs.

If your priority is to improve revenue and satisfaction scores within your F&B and retail offering, get in touch with us to see how we can help you.


Alistair Clarkson is our Marketing Executive. Alistair is the guardian of all our marketing output. If you see the Katapult name anywhere, the likelihood is Alistair put it there. Alistair has also produced on a Derbyshire Wildlife Trust project and is currently producing on a project with the Museum of East Anglian Life.

themed attraction &
experience design

Katapult Ltd
28 Ashbourne Road, Derby DE22 3AD, UK

07388 817910 | 01332 294416